“We have captured user attention, but SMS Banking must now move forward.”

“Although two reports published this month by TowerGroup and Accenture were very revealing about the ROI of some entities’ mobile channels, it is only when they observe and consider the channel as a strategic investment and aim to create long-term value for their users that this channel will progress from a one-off initiative to a competitive advantage, generating significant benefits, both stand-out and business… Continue reading »

LatAm’s less-developed economies financial institutions propel the growth of mobile banking in the region

“One of the principal innovations of the third study “Mobile Banking in Latin America”, conducted by Latinia between the 100 principal institutions in the continent, is the leading role these institutions have acquired in recent months in countries with economies with less specific weight in the region, setting a good example of the reach and dimensions (already global) of the mobile banking phenomenon,” stated… Continue reading »

“Latin America is benefiting intelligently from the European experience of one decade of mobile banking”, according to Latinia

In statements made to ENLACE News, Francesc Pérez, business manager of Latinia, emphasized, “the extraordinary progress being made in mobile projects” and “its prominence” in Latin America, upon being questioned about the strategy of the Catalonian software company in the region. “Latin America is benefiting enormously from the decade of European experience developing and testing projects and initiatives in the field of mobility in… Continue reading »