NBA (Next Best Action)

Real-Time Decision-Making Engine to take advantage of each transactional event to be proactive in a consistent, relevant, and useful way

Life is About Moments

Exploiting Financial Events in real time creates endless opportunities to proactively and consistently serve your client

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Andrea buys a flight ticket

Do not limit your CX strategy to when the Customer "is” in the Bank digital channels: customer’s life is elsewhere, and their finances are awake 24/7

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John’s credit card is not working abroad

We have countless clues to recognize where there is an opportunity to be proactive, to anticipate your client

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Ana fills the tank in a gas station(You have recently launched a new credit card which offers a discount in gas station payments)

Identify in real time the RIGHT MOMENT to deliver the RIGHT content to the RIGHT customer

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Martin makes a first operation abroad

The challenge is no longer about sending messages (“we already do that”) but rather providing a consistent, simple, timely, convenient service

Become a part of your Clients' daily life

  • What A direct debit, a credit card, a bank transfer, a payroll...
  • Where and When In a gas station, while abroad, at lunchtime...
  • Who Identification, contracted products, sociodemographic, business data...

Specifically designed for banking

Advanced graphic layer of tools specifically designed for business users

  • Design
  • Evaluate
  • Measure
  • Optimize

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