Madrid, September 21, 2011.- “Very often a good result in the customer satisfaction index is confused with their comprehensive experience with the entity, and that is a gross mistake. Just thinking that a customer is satisfied, profitable and there´s no risk of loosing them can lead the company to loose direction”, according to Oriol Ros, […]
Madrid, 21st June 2011.- “We believe in the radical specialization of our knowledge and skills, and this means developing software infrastructure products for asynchronous corporate notifications, whether they be SMS, email or the newly-emerging push notifications”, indicated Oriol Ros, Latinia’s Head of Marketing. “There are three branches to mobile banking; browsing, applications and messaging or […]
“Although two reports published this month by TowerGroup and Accenture were very revealing about the ROI of some entities’ mobile channels, it is only when they observe and consider the channel as a strategic investment and aim to create long-term value for their users that this channel will progress from a one-off initiative to a […]
“One of the principal innovations of the third study “Mobile Banking in Latin America”, conducted by Latinia between the 100 principal institutions in the continent, is the leading role these institutions have acquired in recent months in countries with economies with less specific weight in the region, setting a good example of the reach and […]
In statements made to ENLACE News, Francesc Pérez, business manager of Latinia, emphasized, “the extraordinary progress being made in mobile projects” and “its prominence” in Latin America, upon being questioned about the strategy of the Catalonian software company in the region. “Latin America is benefiting enormously from the decade of European experience developing and testing […]