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Real time information, essential when the use of the cards goes from credit to debit

Bogotá, November 5th 2020 – According to Latinia, company specializing in real-time event processing software for banking, the financial industry presented important changes during the pandemic, which confirmed that consumers have opted for the use debit cards instead of credit cards to have more control over your finances. Data gathered from Clocktower Technology Ventures confirm […]

Banks need to update their discourse on the ‘customer journey’ and propose new formats in their customer relationship

Bogotá, September 14th, 2020.- Latinia, company specializing in real-time event processing software for banking, analyzes current customer relationship strategies in the financial sector and suggests to banks “overcome approaches based on the customer journey only but to focus on their financial moments”. “Not only are no two clients alike, but neither are there two equivalent […]

Latinia Intelligentia 2020 report: 10 conclusions left by COVID-19 for the banking industry

Bogotá, May 05th, 2020.- Latinia, company specializing in real-time event processing software for banking, released its annual #LatiniaIntelligentia report, this time an atypical edition disrupted by the abnormality caused by COVID-19. This document compiles data, reflections and analysis on the challenges, opportunities and transformations for the upcoming future of the financial sector due to the […]

Bank’s Strategy must be focused on rejoining their clients’ daily lives

Bogotá, March 10th, 2020.- The great challenge that financial institutions face today is to put the customer at the center of everything they do. This is why Latinia, company specializing in real-time event processing software for banking, provides details of how banks can take advantage of the context of their clients to propose actions that […]

Experiences must be prioritized over channels

Bogotá, July 2nd, 2019. – Latinia, financial multi-channel notification’s software vendor, unveils the results of its 11th annual report on Mobile Banking and Social Networks, highlighting ‘the importance of experiences over channels’, as well as’ the move to the back-office of artificial intelligence after its burst in the form of chatbots last year. ‘ The […]

Chatbots and biometrics point to a new wave of innovation in Latin American banking

Bogota, August 27th, 2018. – After years of stagnation, the analysis of the different technologies used by Latin American banks indicates a new outbreak of initiatives by financial institutions in the region to try to improve the customer experience, mainly via chatbots, some biometric chapters, and a considerable roll-out of new push channels. This and […]

The ‘Bank of Amazon’ will force to rethink the financial industry

Bogotá, May 3rd, 2018.- The presumed ‘Bank of Amazon’ appears today as a huge challenge that, although it is still somewhat unknown, it is not less disturbing for traditional player in the banking arena: Daniel Aguilar, VP of Latinia for Latin America, believes that “it implies a certain change in paradigm in the classic canons […]

Latinia Grows Strong in Latin America

Bogotá, November 30th, 2017.- Latinia, the Spanish multichannel financial notification’s  software vendor, delivers its 2017 closing forecast and confirms its non-stop growth in the Latin-American region. The Catalan origin company has increased it revenue by 80% in the last 24 months and the number of its client’s portfolio in the region by 30%. Its technology […]

It’s the Client, not the Channels!

  Bogota, July 7th, 2017. – Latinia, the software vendor of multi-channel financial notifications, unleashes the results of its 9th annual report on Mobile Banking and Social Media (Spanish) in the LatAm region, highlighting the importance of the customer in front of the channels, as well as the rise of Artificial intelligence. The report analyzed […]

Latin American Banks look to Social Networks after mobilizing their offer

Bogota, July 13th 2016.- “Having technically reached the ceiling in terms of the mobile banking offer in Latin America, Banks need to explore new relationship and communication channels with their customers. Social networks, particularly platforms and messaging tools, seem perfectly positioned for a new wave of digitization of financial services, “said Oriol Ros, marketing manager […]