Madrid, March 24th 2015. – “There’s nothing else other than seeing how cautious Apple has been for notification’s consumption on their brand-new Apple Watch to get notice about its hidden potential. Brands and financial institutions alike face a new window to interact with their customers in a more personal, relevant way. Tech offers us another […]

Bogotá, January 27th, 2015. – According to the latest annual survey conducted by Latinia among financial institutions in Latin America and Spain, where they were asked their key strategies in 2015, “more” mobile banking, in any of its forms, followed by “Customer Experience”, ranked as top priorities and areas of investment. The survey, carried out […]

Bogota, Wednesday, December 17th, 2014. – “Becoming the financial notifications multichannel software benchmark for the first banks of five countries in the LatAm region does not only provide the satisfaction of the top level success of your value proposition, but also represents an outstanding stimulus for the continued innovation in the field of new alert […]

Barcelona, December 9th, 2014. – For 3rd year in a row, and after the great success achieved in its first two editions, Latinia will be again part of the Business With Social Value event (@bwsocialvalue), a charitable initiative that seeks to improve and growth business with social value signing and that will take place next […]

Bogota, September 2nd 2014. – With a speech mainly focused on the customer and the creation of positive service experiences from multichannel financial notifications Latinia will attend next week to its already 6th CLAB, the fourteenth edition of this annual Congress where key players from the region’s financial industry bring together to discuss about Strategies, […]

Miami, August 2014 11th-.”The adoption of a customer-centric vision reveals as a must to offer a positive service experience and so build up a trust-based relationship with your customer, stated today Daniel Aguilar, Latinia’s business manager for the Latin American region at the 5th edition of Cards & Payments, venue held these days in Miami […]

Bogota, July 2014 15th-. “After two years where the number of mobile banks seemed stalled around 80%, implying that they had reached a technical ceiling and only grew in number of services, 2014 marks a new growth phase in “mobilized” banks, reaching 92% in the top 100 in the region”, according to the study authors. […]

Mexico City, May 28, 2014 – “Between what you want to tell your client and what interests him there is a small space, an intersection that all financial institution yearn; a place called relevance. We do have to understand it as the most direct route, the only one to regain the attention span of an […]

Mexico City, 25th March 2014. – “We’ll only be relevant to a client if we are able, in real-time, to find out which is the next best possible action to its interests, and it all comes down to its context, assured Daniel Aguilar, Latinia’s head for the Latin America region on its pitch “Value Creation […]

Bogotá, March 2014 17th – “Leadership through innovation requires the fulfillment of two basic conditions; a demand, the more enthusiastic the better, and reliability, both of from the technology as it is and from your selected supplier. Thanks to this combination of elements a million notifications arrive every day to tens of thousands of Colombian […]