Banks without a mobile strategy in 2009 run the risk of going offside according to Latinia
Mexico City, Wednesday, July 16.- “The rules of the game will start to change significantly starting in 2009”. The clout of cell phones in Mexican society obligate financial institutions to include them in their multi-channel strategies any way you look at it”, according to Francesc Perez, Latinia’s business director. He is leading the Spanish software company’s expansion in that region. Banking and cellular telephony… Continue reading »