Madrid, July 19th 2011.- “Living for over 10 years with a technology as mature and intensive as text messages makes the step from one asynchronous channels to another, as they share the same DNA, a relatively simple technological effort but it is of great benefit to our clients, who are eager for new forms of [...]
Press Release
“We would not feel comfortable offering triple play for mobile banking”
Madrid, 21st June 2011.- “We believe in the radical specialization of our knowledge and skills, and this means developing software infrastructure products for asynchronous corporate notifications, whether they be SMS, email or the newly-emerging push notifications”, indicated Oriol Ros, Latinia’s Head of Marketing. “There are three branches to mobile banking; browsing, applications and messaging or [...]
Latinia, from the LatAm Movilforum conference: “SMS is a key component of the 2.0 strategy for financial institutions and few of them realize this”
Rio de Janeiro, Wednesday 25th May 2011.- This was the unequivocal message of Francesc Perez, the software vendor’s Business Manager, during the talk he gave today on the use of SMS Banking at the Movilforum Latin-American Conference 2011 which is currently being held in Rio de Janeiro. The event, of which this is the tenth [...]
Latinia, from the LatAm Movilforum conference: “SMS is a key component of the 2.0 strategy for financial institutions and few of them realize this”
Mexico City, Thursday April 14, 2011.-“We have bad news. The distance between a financial institution and its customers has significantly grown this past decade. The indicators of trust in financial institutions have been significantly reduced, and logically, events like the latest crisis have not helped to recover it, rather the opposite. But there is also [...]
“We have captured user attention, but SMS Banking must now move forward.”
“Although two reports published this month by TowerGroup and Accenture were very revealing about the ROI of some entities’ mobile channels, it is only when they observe and consider the channel as a strategic investment and aim to create long-term value for their users that this channel will progress from a one-off initiative to a [...]
LatAm’s less-developed economies financial institutions propel the growth of mobile banking in the region
“One of the principal innovations of the third study “Mobile Banking in Latin America”, conducted by Latinia between the 100 principal institutions in the continent, is the leading role these institutions have acquired in recent months in countries with economies with less specific weight in the region, setting a good example of the reach and [...]
“Latin America is benefiting intelligently from the European experience of one decade of mobile banking”, according to Latinia
In statements made to ENLACE News, Francesc Pérez, business manager of Latinia, emphasized, “the extraordinary progress being made in mobile projects” and “its prominence” in Latin America, upon being questioned about the strategy of the Catalonian software company in the region. “Latin America is benefiting enormously from the decade of European experience developing and testing [...]