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Delivering perfect messages to perfect audiences at the perfect time in the perfect environment
If the content of a message is unique and univocal, why don’t we treat it as such?
Not only are there two customers
alike, neither are there two similar moments in their financial life
(the customer lives and operates in 3D)
Welcome to the age of micro-relevancy
(the customer as a window of opportunity)
News
Twitter
Bogotá
April 23, 2012
Latinia intensifies its activity in Latin America by opening business offices and an operations cent...
Madrid
March 28, 2012
‘Apps’ burst as a new channel of relationship and business between banks and their custo...
Madrid
March 15, 2012
Mobile Banking in Latin America goes on the offensive...
Valencia
February 23, 2012
Latinia at the Finance Forum: “We can only be relevant to the customer by working their contex...
Madrid
January 23, 2012
“The debate is not whether the bank should have more or less offices, an App, a mobile portal ...
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